Story of ElfCraft

1996 ElfCraft established as an international label

The “Elfin Lily” as well as the ElfCraft shield incorporating an “elfin stone” made of genuine meteorite become central themes and play an integral role in the collection. Concurrently, the elfin world, the middle ages and legends surrounding knights inspire ideas for a new collection that receives worldwide recognition, particularly for its solid bracelets and necklaces.

1998 Presentation of the first ElfCraft collection for women

Wolfgang A. Elfers’s leading theme, “Believe In Your Dreams” is embedded in numerous pieces as well as in novel solid rings, in part in conjunction with the “Elfin Stone” comprised of a shooting star. 2001 Introduction of a new, second fashion line The combination of silver and braided leather in the form of necklaces and bracelets complements the existing collection. The “Elfin Lily”, which possesses two pedals more than the well-known fleur-de-lys, is a recurring theme in the new designs.

2001 Introduction of a new, second fashion line

The combination of silver and braided leather in the form of necklaces and bracelets complements the existing collection. The “Elfin Lily”, which possesses two pedals more than the well-known fleur-de-lys, is a recurring theme in the new designs.

2002 Invention of the “Lily Cross”

The “Elfin Lily” is combined with the classic cross, complemented with the ElfCraft message “Believe In Your Dreams” on the reverse. 2003 Interpretation of the skull theme in conjuction with mystical elements Invention of new designs such as the “Morning Star” or “Garden At Night” symbols. Recurring theme in pendants, rings or belt buckles 2008 Invention of the “Eagle Skull” As a homage to the skull, the crowned skull is once again incorporated into individual collection elements. In this way, the unique eagle skull becomes part of ElfCraft. It is used throughout the collection’s entire product range.

2003 Interpretation of the skull theme in conjuction with mystical elements

Invention of new designs such as the “Morning Star” or “Garden At Night” symbols. Recurring theme in pendants, rings or belt buckles.

2008 Invention of the “Eagle Skull”

As a homage to the skull, the crowned skull is once again incorporated into individual collection elements. In this way, the unique eagle skull becomes part of ElfCraft. It is used throughout the collection’s entire product range.

2009 Invention of the "Dragon" theme

With dragons Elfers associates invulnerability and protection. The jewellery thus becomes a gleaming expression of these magical creatures, as does the skull, the symbol for immortality, courage and strength.

ElfCraft Inc. was founded in 1996 in Hamburg. ElfCraft is worn by David and Victoria Beckham, Jerome Boateng, Dieter Bohlen, Herbert

Grönemeyer, Philip Kirkorov, Peter Maffay, Michael Schumacher, Cora Schumacher, the Scorpions,
Tokio Hotel and Zinedine Zidane, amongst others.
ElfCraft products can be found at exclusive suppliers in Europe, the Arab World, Asia, Australia, North
and South America.