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Story of ElfCraft

1996 ElfCraft established as an international label

The “Elfin Lily” as well as the ElfCraft shield incorporating an “elfin stone” made of genuine meteorite become central themes and play an integral role in the collection. Concurrently, the elfin world, the middle ages and legends surrounding knights inspire ideas for a new collection that receives worldwide recognition, particularly for its solid bracelets and necklaces.

1998 Presentation of the first ElfCraft collection for women

Wolfgang A. Elfers’s leading theme, “Believe In Your Dreams” is embedded in numerous pieces as well as in novel solid rings, in part in conjunction with the “Elfin Stone” comprised of a shooting star. 2001 Introduction of a new, second fashion line The combination of silver and braided leather in the form of necklaces and bracelets complements the existing collection. The “Elfin Lily”, which possesses two pedals more than the well-known fleur-de-lys, is a recurring theme in the new designs.

2001 Introduction of a new, second fashion line

The combination of silver and braided leather in the form of necklaces and bracelets complements the existing collection. The “Elfin Lily”, which possesses two pedals more than the well-known fleur-de-lys, is a recurring theme in the new designs.

2002 Invention of the “Lily Cross”

The “Elfin Lily” is combined with the classic cross, complemented with the ElfCraft message “Believe In Your Dreams” on the reverse. 2003 Interpretation of the skull theme in conjuction with mystical elements Invention of new designs such as the “Morning Star” or “Garden At Night” symbols. Recurring theme in pendants, rings or belt buckles 2008 Invention of the “Eagle Skull” As a homage to the skull, the crowned skull is once again incorporated into individual collection elements. In this way, the unique eagle skull becomes part of ElfCraft. It is used throughout the collection’s entire product range.

2003 Interpretation of the skull theme in conjuction with mystical elements

Invention of new designs such as the “Morning Star” or “Garden At Night” symbols. Recurring theme in pendants, rings or belt buckles.

2008 Invention of the “Eagle Skull”

As a homage to the skull, the crowned skull is once again incorporated into individual collection elements. In this way, the unique eagle skull becomes part of ElfCraft. It is used throughout the collection’s entire product range.

2009 Invention of the "Dragon" theme

With dragons Elfers associates invulnerability and protection. The jewellery thus becomes a gleaming expression of these magical creatures, as does the skull, the symbol for immortality, courage and strength.

2009 Presenting the "Dragon Scales Collection"

Uniquely Designed with individual Dragon Scales. Used in rings necklaces, pendants and more.

2010 Creation of the "Garden at Night" Collection"

Intricate surfaces resembling a magical phantasy garden.

2011 Introducing the "Fetish Chain Collection" & opening of our Flagship Store in Hamburg

2012 Presenting the "Pavè/Royal Collection

Surfaces with many small stones or darkened indents.

2013 Creating the "Magic Signs Collection"

2014 Creating the "Dragon Fire Collection"

Relief of the fire breathing Dragon

2015 The "Dragon Head" in its mystical form

Distinctly shaped as pendants, rings, locks and others.

2016 Rough Hammered & Message

Coarse surfaces, hammered or brushed with iconic statements. Additionally the "Thors Hammer" and a flat, carabiner-like lock design "Lobster Claw"

2017 reviving the "Turquoise"

Combined with rough surfaces rings, bracelets und pendants. Also combined with "Rough Skulls / Bones.

Creation of the "Spiral Ring" consisting of three slim loops.

Further combined with "Beads". Various round stones, usually laid out in groups of three.

2018 Bangles, antique coin designs, Leopard and Lionheads. Gold plating for the ladies

Many pieces now available in gold plated silver and various colored stones.

2019 Facetted Surface

Hand filed rough surfaces, combined with rough cut stones such as Aquamarine, Garnet, Ruby, Peridot, Opal and more.

2020 Sun and Planets

Our solar system represented with precious stones aligned proportionally to the sun.

Also, our "12 Zodiacs". Various Zodiac signs and their constellation. 

2021 Creating the Lance - Blade - Smith Crosses

Medieval symbolism, commonly paired with black diamonds.

2022 Greek Cross

Our take on a ubiquitous design throughout religion and history. The pendants are often fed directly through the cross, without an additional lug. Also for rings, bracelets and bangles.

 

ElfCraft is worn by:
Arnold Schwarzenegger, Ralf Möller, H.P.Baxxter, Herbert Grönemeyer, Peter Maffei, Philip Kirkorov, Victoria Beckham, Zinedine Zidane, Dieter Bohlen, Thomas Gottschalk, Florian König, Hadi Teherani, Sarah Connor, Marc Terenzi, Bela Klentze, Tokio Hotel, Depeche Mode and the Scorpions,  Kim Wilde amongst others.